wylie

Backspaces
Description

Backspaces is an app for telling stories with photos and text. I joined before launch, playing a major role in designing and building the app and website.

I iterated weekly on critical features, focused on user growth and retention. For example, I designed and implemented automated daily emails to increase engagement.

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Role
  • Developer
    • Website
    • Email automation
    • Embeddable
    • Analytics scripts
    • Image processing
  • Designer
    • Icon
    • iPhone app
    • Website
    • Emails
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Backspaces →